Mike On Ads � Blog Archive � Using your browser URL history to estimate gender

Mike On Ads � Blog Archive � Using your browser URL history to estimate gender: "One of the things that I always wanted to do but never got around to was to analyze a user’s browsing history to estimate age and gender. Of course the idea is definitely not new, in fact Xerox (of all companies??) has a patent on the whole process and I’m certain plenty of networks already do something of the sort… but what the heck, let’s have some fun!"