Dan Grover � Toward a Grand Unified Theory of n00bs:
"The reason we're all talking about it is that last weekend, it momentarily showed up on Google results pages for the phrase 'facebook login.' And lots of people clicked on it, thinking it was Facebook's login page (when it was clearly an entirely different site). They wrote comments on this post demanding that Facebook change its login page back. You know, to the pretty blue one that said 'Facebook' at the top instead of 'Read Write Web.'"